Global fashion jewellery brand Lovisa has brought its signature sparkle to Peterborough with the opening of its new store at Queensgate Shopping Centre on Thursday 10 July.
Known for its trend-driven and affordable jewellery, Lovisa offers a wide range of statement earrings, necklaces, bracelets, rings, body jewellery, and hair accessories. Whether shoppers are after bold seasonal pieces or timeless classics, the brand has become a go-to destination for style-conscious individuals looking to elevate their look without the luxury price tag.
To celebrate the opening, Lovisa offered free ear-piercing to all customers, along with a gift with purchase (GWP) for young children receiving piercings on the day. A variety of in-store promotions were also available, including a 4 for £10 multi-earring offer and 3 for £18 on waterproof, PVD-plated earrings.
Founded in Australia in 2010, Lovisa now operates over 800 stores across 40+ countries, with a growing presence on the UK high street. The brand’s arrival at Queensgate enhances the centre’s evolving retail mix, providing even more choice for fashion and accessories lovers.
A spokesperson for Queensgate Shopping Centre said: “We were thrilled to celebrate the opening of Lovisa with our customers on Thursday 10 July. The event was buzzing with excitement as shoppers took advantage of the free ear-piercing, special promotions, and explored Lovisa’s vibrant collections. Lovisa’s fast-fashion jewellery is hugely popular with all ages, and their arrival has brought fresh and exciting energy to Queensgate’s retail mix. Whether it’s a last-minute accessory for a night out or a special gift, Lovisa offers great value and brilliant variety.”
The new store is located in East Square opposite Krispy Kreme, perfectly positioned for shoppers to browse the latest seasonal styles and must-have accessories. With on-trend collections updated frequently, there’s always something new to discover at Lovisa.
For more information about Queensgate Shopping Centre and upcoming events, visit:
www.queensgate-shopping.co.uk