FRASERS, FLANNELS & SPORTS DIRECT OPENING AT QUEENSGATE
Queensgate is thrilled to announce the arrival of three iconic retail destinations — FRASERS, FLANNELS and Sports Direct — set to open their doors very soon in the heart of Peterborough. Together, these leading names will transform the shopping experience, bringing a dynamic mix of premium fashion, luxury beauty, and world-class sportswear under one roof.
From the international experience-led proposition of FRASERS to the curated designer collections at FLANNELS, and the unbeatable variety and value offered by Sports Direct, shoppers can look forward to an elevated retail journey that blends style, quality, and innovation at Queensgate.
To mark the opening, shoppers can look forward to exclusive competitions and launch-day promotions.
🏆 Voucher Bundle Prize Draw (13th – 20th December)
Visitors can enter a special prize draw by scanning the QR codes displayed across the centre (look for our posters and digital screens!).
There are 10 prize bundles to be won, each including:
£250 voucher to spend at FRASERS, FLANNELS or Sports Direct
Gifts and vouchers from: ODEON Cinema, Rituals, Black Sheep Coffee, Peterborough United F.C. (Exclusive prize), and Miniso
To enter, simply scan the QR code and complete the form in-centre.
Winners will be contacted on 23rd December 2025 and must collect their prize from the Queensgate Management Suite.
🎁 Opening Day Exclusive: Spend £100, Get £50 Back
From opening day, shoppers spending £100 or more in Frasers will receive a £50 voucher, while stocks last.
How it works:
Step 1: Make a purchase of £100+ at Frasers.
Step 2: Scan the QR code shown at till point.
Step 3: Complete the form to receive your £50 voucher by email*
Hundreds of vouchers will be available — but once they’re gone, they’re gone. *A voucher cannot be guaranteed as there is a limited amount.
Click to see Terms & Conditions
📍 Go, Go, Go!
Live Date: 13th December 2025
Location: Queensgate Shopping Centre, Peterborough
Don’t miss the biggest retail launch in the region — mark your calendars and get ready to experience a new era of shopping at Queensgate.
Get Ready for Back-To-School with Queensgate
The summer holidays are in full swing! Family days out, sunny afternoons, and those long-awaited breaks from the normal routine. But before you know it, September will come knocking, and that means one thing only: back-to-school shopping.
Queensgate understand the struggle of back-to-school shopping, which is why we have done the research for you and created this guide so you can take back to school shopping with you, and not miss a thing!
From perfectly fitted school shoes to must-have backpacks and uniform essentials, you can tick off the entire checklist in one smooth trip… you’ll even have time for a sweet treat before you head home.
School Shoes:
You cannot go wrong with a pair of Clarks school shoes! Step into the school year in comfort. Their expert in-store fitting service ensures every child gets the perfect fit, helping them feel confident from the start of the day to the end.
With other retailers like Schuh and OFFICE, at Queensgate you’ll find the perfect fit for school shoes that delivers durability and all-day comfort.
OFFICE
Flower Mary Jane Ballet Pumps
£29.99
Clarks
Boys Daze Step 2 Youth
From £48
Clarks
Girls Dance Beam Black Mary Jane
From £25
schuh
Junior Kickers Tovni Lacer Shoes
£36.99
School Uniform:
When it comes to school uniforms, children outgrow their clothes so fast whether your bank account likes it or not. That’s why, for school uniform, Primark is your budget-friendly best friend. Grab trousers, skirts and jumpers that won’t break the bank but are also quality staples.
Primark
Boys Charcoal 2pk Pleated School Trousers
£8.50
Primark
Girls Black 2pk Pleated School Pinafore Dresses
£11
Primark
Boys Charcoal 2pk Uniform Sweatshirts
£9
PE Kit:
Make sure they’re ready to hit the ground running with JD Sports’ range of PE kit essentials. You’ll find everything they need to perform their best - whether it’s football on the field or netball in the sports hall. With top brands like Nike, Adidas, and Puma, find clothes that keep your kids confident and comfortable all term long.
Queensgate Shopping Centre has some very exciting news! Sports Direct is coming SOON, which means you’ll have plenty of PE Kit options for the whole school year, regardless of your budget.
JD Sports
MONTIREX Girls’ Fitness Icon Leggings
£25
JD Sports
Nike Dri-FIT Miller T-Shirt Junior
£25
JD Sports
Under Armour Woven Wordmark Shorts
£22
School Bags:
Whether your child prefers bold prints, sporty designs, or minimalist classics, you’ll find the perfect bag to match their personality.
Queensgate has a wide range of retailers with plenty of choices and you will want to get them a school bag that will last all day. School bags are the finishing touch to your child’s back-to-school look and here you’re sure to find the right bag for them.
Primark
Girls Navy Butterfly Mesh Pocket Backpack
£8
JD Sports
Black Adidas Logo Backpack Kids
£15
H&M
Pokémon Printed Backpack
£17.99
Stationary:
Transform everyday schoolwork into an adventure with Smiggle’s bright and creative stationery range. From scented pens and glittery pencils to quirky rubbers, funky pencil cases, and bold, colourful notebooks, Smiggle turns back-to-school prep into a fun and exciting experience for children. It is probably the only element of back-to-school shopping they enjoy.
It’s the perfect place to stock up on supplies that inspire creativity, brighten up your stationary kit, and make doing homework just a little more fun.
Smiggle
Super Charge Boxing Pen Pink
£4.50
Smiggle
Trailblazer Ruler Combo Grey
£4
Smiggle
Trailblazer Character Pocket Pencil Case Lilac
£14
Get ahead of the game and make Queensgate your one-stop destination for a stress-free, all-in-one back-to-school shop. https://queensgate-shopping.co.uk/
Products subject to availability. Prices correct at the time of publishing.*
Summer Packing Hacks: Your Ultimate Holiday Checklist from Queensgate
Nothing beats a Jet2 holiday! Sunshine, sandals, and the thrill of a long-awaited getaway. That’s right, the summer holidays are finally here! Whether you’re jetting off to a tropical island or heading for a weekend staycation, packing smart is key to a stress-free start. Luckily, Queensgate Shopping Centre has you covered with our top summer packing hacks to keep you stylish, organised, and ready for anything.
1. Pack Outfits, Not Items
Rather than throwing in random tops and trousers, think in full outfits. That dress from River Island, those sandals from Schuh, and that crossbody bag from New Look? Done. Choose pieces you can mix and match for maximum versatility with minimum bulk.
Green Maxi Dress
£39.00 River Island
Birkenstocks
£60.00 Schuh
Cross Body Bag
£17.99 New Look
2. Roll, Don’t Fold
Rolling your clothes saves space and helps prevent wrinkles — a win-win! Pro tip: use packing cubes (available at Primark) to keep everything neat and easy to find.
Packing cubes
£3.50 Primark
3. Make a Mini Toiletries Kit
Ditch the full-size shampoo, this will make your case much lighter and mean you can shop more when you reach your holiday destination. Head to Boots for travel-size
essentials or reusable silicone bottles you can fill with your own favourites. Don’t forget a clear pouch for airport security!
Boots Minis
From £3.50
Travel Bottle Set
£5.00 Primark
4. Wear Your Bulkiest Items on the Plane
Travelling in your chunky trainers or denim jacket saves space in your case — and keeps you cosy in chilly airports. Pick up stylish layers at H&M or Superdry for comfort that still looks cool.
Denim Jacket
£37.99 H&M
Nike Air Force
£120.00 OFFICE
Cable Jumper
£34.99 Superdry
5. Add a Touch of Home
A silk pillowcase, favourite snack for the flight, or your go-to skincare item can make hotel stays more comfortable and personal.
Cosy Blanket
£14.99 TKMaxx
N07 Skin care From
£27.95 Boots
Everything you need for a perfect getaway, from summer fashion and beauty to travel gadgets and luggage, is waiting at Queensgate Shopping Centre. Pop in before you pack and turn your holiday prep into part of the fun!
And while you’re at Queensgate ticking off your packing list, don’t miss the baa-rilliant Shaun the Sheep takeover, running through 31. From the colourful Find the Flock trail of 12 giant Shaun statues to the hilarious Farmathlon Live! farmyard sports at Peterborough Cathedral, there’s something for everyone to enjoy.
Families can also explore the city through the interactive Fun with the Flock A.R. Trail, unlocking animations and silly challenges via the dedicated app. And don’t miss the quirky Vegetable Orchestra at Queensgate Shopping Centre on 2 and 23 August – where visitors can make music with real veggies and meet Shaun himself!
Shop for all your packing essential now from Queensgate Shopping Centre https://www.queensgate-shopping.co.uk/
*Products are subject to availability, and prices are correct at the time of publishing.
Treasured Craft Fair Returns to Queensgate This Summer Holiday
Queensgate Shopping Centre is thrilled to welcome back the much-loved Treasured Craft Fair on Saturday 2 and Sunday 3 August.
Held in the North Square, this vibrant two-day event will showcase a curated selection of the region’s finest makers, bakers, and artists. Shoppers can browse a variety of handcrafted goods, including unique jewellery, botanical terrariums, vegan bakes, and one-of-a-kind artwork, perfect for gifts or a personal treat.
Meet the stalls:
- Eco Treasures
- Dippy Dolphin
- PH Craft Creations
- Sleeping Cat Wax Melts
- Peachy Boo Crafts
- Those Cookies Dough
- Eterna Permanent Jewellery
- Gemilys
- Curious Stars
- Shans Fine Lines
- Not your Nana's Crochet
- Christopher Abrams Art
- 3D Gift Company
- Macaron Magic Delights
- For the Love of Cake
- Dawns Adoorables
- Tiddly Stars
- Handmade by Merks
- Pet Supply Den
- Melties
- Shans Fine Lines
A spokesperson for Queensgate Shopping Centre said: “It’s always such a joy to host the Treasured Craft Fairs at Queensgate. It’s a wonderful opportunity to support independent businesses while finding something truly special, that you know has been crafted with the utmost care.”
So, whether you're hunting for a thoughtful gift, discovering something new, or simply enjoying a leisurely browse, the Treasured Craft Fair promises a delightful experience for all.
Event Details: Dates: Saturday 2 & Sunday 3 August Location: North Square, Queensgate Shopping Centre Time: From 10am onwards
This summer Queensgate Shopping Centre is set for a baa-rilliant adventure as Shaun the Sheep takes over the city with a series of fun-filled family events running through 31 August. From the colourful Find the Flock trail of 12 giant Shaun statues to the hilarious Farmathlon Live! farmyard sports at Peterborough Cathedral, there’s something for everyone to enjoy.
Families can also explore the city through the interactive Fun with the Flock A.R. Trail, unlocking animations and silly challenges via the dedicated app. And don’t miss the quirky Vegetable Orchestra at Queensgate Shopping Centre on 2 and 23 August central square– where visitors can make music with real veggies and meet Shaun himself!
For more information about Queensgate Shopping Centre and upcoming events, visit: www.queensgate-shopping.co.uk
Free school uniforms available through council event at Queensgate
Parents and pupils looking for school uniforms for the autumn term and beyond can get their essentials and clothing for free at an event in the Queensgate Shopping Centre next month.
The Free School Uniform Event has been designed to help Peterborough residents tackle the cost of living, while also highlighting how we can reduce textile waste.
Clothes for both primary and secondary schools can be exchanged on the day, which will be held on 1 August from 11am to 4pm near the Superdry store.
The event has been organised by Peterborough City Council's Recycling Education team and Peterborough Youth Council, with support from Peterborough Family Hubs.
It will also feature waste and recycling games, upcycling and crafts.
The National Literacy Trust will be attending from 1pm, while Up the Garden Bath will be participating with their Goal2Grow initiative where fans can exchange pre-loved football shirts from their favourite teams.
Youth MP Danielle Daboh has been working with the Youth Council on ways to help families cope with the cost of living crisis.
She said: “The event is championing re-using school uniform and also helping to alleviate the stress for families during the back-to-school period.
“It’s also about signposting the environmental effects and economic benefits of events such as these, and hopefully we can do more in the future.”
Peterborough City Council cabinet member for Children’s Services Councillor Katy Cole said: “Working in education and being a parent myself I am well aware of the cost of uniforms and how quickly youngsters grow out of them.
“Hopefully this can be an event that helps cut down on their costs in time for September, while also benefitting the environment at the same time.”
At the Household Recycling Centre in Fengate, Peterborough residents can also drop off clothes and home textiles for repurposing, which is preferable to throwing clothing or textile waste into the general waste or recycling bin.
The Salvation Army clothing bank will take clothing, bed linen, tea towels and towels for recycling. regardless of their condition. Duvet inserts, pillows, and cushions are not accepted.
There is also a ‘Wear again’ clothes and shoes bank, which will accept used clothes and shoes in good condition only.
For more information please contact communications@peterborough.gov.uk.
Lovisa Sparkles at Queensgate with New Store Opening on 10 July
Global fashion jewellery brand Lovisa has brought its signature sparkle to Peterborough with the opening of its new store at Queensgate Shopping Centre on Thursday 10 July.
Known for its trend-driven and affordable jewellery, Lovisa offers a wide range of statement earrings, necklaces, bracelets, rings, body jewellery, and hair accessories. Whether shoppers are after bold seasonal pieces or timeless classics, the brand has become a go-to destination for style-conscious individuals looking to elevate their look without the luxury price tag.
To celebrate the opening, Lovisa offered free ear-piercing to all customers, along with a gift with purchase (GWP) for young children receiving piercings on the day. A variety of in-store promotions were also available, including a 4 for £10 multi-earring offer and 3 for £18 on waterproof, PVD-plated earrings.
Founded in Australia in 2010, Lovisa now operates over 800 stores across 40+ countries, with a growing presence on the UK high street. The brand’s arrival at Queensgate enhances the centre’s evolving retail mix, providing even more choice for fashion and accessories lovers.
A spokesperson for Queensgate Shopping Centre said: “We were thrilled to celebrate the opening of Lovisa with our customers on Thursday 10 July. The event was buzzing with excitement as shoppers took advantage of the free ear-piercing, special promotions, and explored Lovisa’s vibrant collections. Lovisa’s fast-fashion jewellery is hugely popular with all ages, and their arrival has brought fresh and exciting energy to Queensgate’s retail mix. Whether it’s a last-minute accessory for a night out or a special gift, Lovisa offers great value and brilliant variety.”
The new store is located in East Square opposite Krispy Kreme, perfectly positioned for shoppers to browse the latest seasonal styles and must-have accessories. With on-trend collections updated frequently, there’s always something new to discover at Lovisa.
For more information about Queensgate Shopping Centre and upcoming events, visit:
www.queensgate-shopping.co.uk
Queensgate goes baaaa-my and renames Westgate Arcade for summer campaign
One of Peterborough’s most iconic shopping destinations is undergoing a ewe-nique transformation this summer as Westgate Arcade is temporarily renamed Sheepgate Arcade in honour of the Shaun the Sheep campaign sweeping across the city.
The rebrand marks the launch of Independent Retail Month at Queensgate Shopping Centre and supports the wider Peterborough Presents Shaun the Sheep campaign, turning the historic arcade into a flocking fantastic hub of family fun and independent spirit.
From early July and throughout the school holidays, visitors to Sheepgate Arcade can enjoy a series of sheep-themed surprises, immersive installations, and family-friendly events designed to bring joy, community spirit, and celebration to the heart of the city.
Verity Swinscoe–Wigmore, Marketing and Events Co-ordinator at Queensgate said:
“Sheepgate Arcade is a celebration of all things independent, creative, and community-driven. It’s a joyful way to support our local traders, entertain families this summer, and tie in with the fantastic Shaun the Sheep trail taking over the city. We’re incredibly proud to be a part of it.”
Shear Joy! It’s a Shaun the Sheep Summer in Peterborough
Get ready for a baa-rilliant summer adventure the whole family will love — Shaun the Sheep is coming to Peterborough from 28 July to 31 August, and ewe won’t want to miss a single moment of the fun.
Highlights of the Shaun the Sheep Summer
12 Super-Silly Shauns – Find the Flock Trail
Explore a city-wide sculpture trail featuring 12 larger-than-life Shaun the Sheep sculptures – including at Queensgate Shopping Centre and Peterborough Cathedral. Each Shaun is uniquely designed by artists from around the globe. Can ewe find them all?
Fun with the Flock: AR Trail
Download the ‘Fun with the Flock’ app to unlock 9 digital trail markers across Peterborough – including Queensgate, the Cathedral, the Lido, and more. Take selfies, meet the characters, and complete silly challenges with Shaun and friends.
Shaun the Sheep: Farmathlon Live at Peterborough Cathedral
29 July – 2 August & 19 – 23 August
Join Shaun and the gang for the wackiest sheep sports day ever! Events include:
• The Marrow-thon – can ewe go the distance?
• Egg 100 Metres – don’t crack under pressure!
• The Sty Jump – bounce like a baa-llooning sheep
• Herd-les – limbo low under the woolly bar
Shaun’s Vegetable Orchestra at Queensgate
Saturday 2 & 23 August
Yes, you really can make music with vegetables. Join Shaun’s veggie-loving band for a laugh-out-loud jam session with carrots, courgettes, and more.
Snap, Share & Win
Take selfies with the flock, play musical stat-ewes, and help Bitzer round up the gang. Complete the trail for a Shaun the Sheep sticker and a chance to win great prizes from Queensgate. Shaun himself will also be making surprise appearances for photos and hugs.
Tickets to the many events can be purchased here: www.peterborough-cathedral.org.uk/summer-exhibition/shaun-the-sheep/
For more details on the Sheepgate events and offers, visit www.queensgate-shopping.co.uk or follow @Queensgate_PB on social media.
Vintage Treasures Take Over Queensgate for ONE Day Only
A Vintage Clothing Pop-Up Shop is coming to Queensgate on Saturday 19 July, for ONE DAY only, taking place in the former Next unit.
Swipe Vintage Pop-up Shop offers a fun, affordable, and sustainable way to shop thousands of one-of-a-kind vintage and pre-loved items. With over 10,000 unique pieces available, visitors can expect everything from ‘60s skirts to early 2000s sportswear, all priced by weight at just £20 per kilo.
From branded denim and designer sportswear to colourful blouses, leather jackets, and handbags, the rails will be packed with hidden gems. Shoppers can expect well-loved labels like Nike, Levi’s, Ralph Lauren, Converse, Adidas, Tommy Hilfiger, Lacoste, and many more. Every item is second-hand, giving you the chance to refresh your wardrobe the eco-friendly way.
“We wanted to bring a fun pop-up event to Queensgate Shopping Centre that makes sustainable fashion fun, accessible, and completely unique,” says Verity, Marketing and Events Co-ordinator at Queensgate Shopping Centre. “It’s about giving clothes a second life, celebrating individual style, and helping reduce fashion waste in a way that feels exciting and inclusive.”
On arrival, visitors will receive a clear bag and can browse freely, mixing and matching items from the rails. Once they’ve found their haul, purchases are weighed and priced accordingly, and there’s no pressure to spend. Prices start from as little as £1, and items are weighed to the nearest 0.05kg. Best of all, heavier pieces such as leather jackets and winter coats are capped at just £20.
The event takes place inside the former Next unit on Saturday 19 July, so whether you're hunting down a rare ‘90s windbreaker, stocking up on festival fits, or simply looking for a more sustainable way to shop, the Swipe Vintage Pop-Up is your must-visit event of the summer.
Event Details:
Location: Former Next Unit, Queensgate Shopping Centre, Peterborough
Date: Saturday 19th July
Time: 10am – 5pm
Entry: Free
Visit https://queensgate-shopping.co.uk/ for more information.
Queensgate Shopping Centre Welcomes New Community Boxing Hub in Peterborough
On the Wednesday 11 June 2025, SPARX, a new charity shop in Queensgate Shopping Centre (located in the former Argos Unit on the upper mall), have joined forces with the Amir Khan Academy under the umbrella of Top Yard School of Boxing, is thrilled to announce the opening of a new boxing facility
Top Yard School of Boxing, an England Boxing-affiliated amateur club, has been a pillar of the community for over nine years. Founded with a mission to inspire fitness, build confidence, and offer young people a positive outlet. With 5 National Champions and over 20 Box Cup champions, the club has earned a reputation for excellence both in and out of the ring.
This new venture in collaboration with SPARX charity enables the club to expand its reach, delivering more sessions and high-quality coaching to a broader audience. The facility will cater to everyone, from competitive boxers and fitness enthusiasts to those interested in self-defence, female-only classes, and even over-50s programs.
“We’re not just building fighters, we’re building confidence, discipline, and stronger communities,” said a spokesperson from Top Yard School of Boxing. “Boxing teaches discipline, self-defence, gives you purpose in life and keeps you off the streets.”
Verity Swinscoe - Wigmore Marketing and Events Co-ordinator at Queensgate Shopping Centre, added, “We’re proud to support this partnership, which brings such a valuable resource to our community. It’s fantastic to see the Queensgate space being used to promote health, wellbeing, and positive opportunities for people of all ages.”
Classes will run daily, with a variety of options available to cater for all fitness levels. More information about session times and programs can be found on the club’s social media platforms: Facebook & Instagram: @Topyardschoolofboxing Peterborough
The collaboration between SPARX and Top Yard is about more than just boxing, it's about creating opportunities, providing mentorship, and empowering the next generation to lead healthier, more focused lives.
For more information about Queensgate Shopping Centre and upcoming events, visit:
Queensgate’s eco half-term event drives visitors to city centre
Queensgate Shopping Centre is celebrating the success of its recent sustainability-focused campaign, ‘From Waste to Wonder’, which attracted hundreds of families and visitors throughout May half term, from Monday 26 May to Saturday 1 June.
The week-long initiative brought together families, young eco-warriors, and the wider community to embrace creativity, recycling, and environmental awareness in a fun and engaging way. With a packed schedule of interactive workshops, educational installations, and hands-on eco activities, the campaign inspired visitors of all ages to rethink waste and explore sustainable living.
Throughout the week, the ReCycle Point (a dynamic, interactive drop-off installation) encouraged families to donate clean recyclables such as cans, bottles, egg cartons, and cereal boxes. These everyday items were creatively transformed into eco-friendly workshop materials, offering children a hands-on lesson in reimagining waste as something wonderful.
“We were thrilled by the response from the community and the creativity we saw throughout the week,” said Verity Swinscoe-Wigmore, Marketing and Events Co-ordinator at Queensgate Shopping Centre. “From planting herb gardens to spinning the Wheel of Waste, families embraced every opportunity to learn and play with purpose. It was a fantastic celebration of sustainable living.”
‘From Waste to Wonder’ proved that small, mindful actions can create a lasting impact. The campaign showcased the power of community in building a greener future.
For more information about Queensgate Shopping Centre and upcoming events, visit:
www.queensgate-shopping.co.uk